Unexpected ways to use CCTV camera surveillance in your business
Business owners spend a lot of time looking for ways to get better results from their team. Yet there’s one thing that rarely comes to mind when productivity is discussed – and that’s workplace surveillance.
We all know that offices need to be monitored for safety, but what often gets overlooked is the connection between office surveillance and the productivity of your workforce. Installing CCTV cameras at work can do more than just prevent crime and break-ins; it can also result in improved output and efficiency for your business.
Curious to know as to how this is so? Below, we’ll explore why CCTV monitoring is key in encouraging a productive environment.
Morale is a significant factor in an employee’s level of engagement. When we talk about morale at work, we’re referring to how team members feel about your business. If the morale of employees decreases, so will productivity.
As a business owner, you want your staff to perform at peak efficiency while feeling optimistic and motivated while doing it. An office that is kept under surveillance plays a critical part in this because it shows employees that you care about their personal safety and wellbeing. And when you provide a space where employees feel more comfortable doing their work you’ll likely see improved quality of work.
Constant worrying can seriously affect the way employees perform their tasks. It’s hard to give one’s undivided attention to the job at hand work when you’re concerned about the safety of your vehicle in the parking lot or personal belongings you brought into the office. With a security camera system in place, employees can focus on their work, instead of the dangers in their workplace.
Better customer service
If you’re a retailer, there’s a solution provided by modern IP cameras that can help you better understand customer behaviour: heat mapping. This feature, offered by brands like Hikvision, uses video analytics to track subjects throughout the store. By generating a color-coded map over time, you’ll be able to see the most common customer paths around the shop, which areas attract the most customers, and how long people spend in those areas.
This function used to require employees to follow customers in-store, take notes and report on the results, which is a time-consuming way to collect information. With the traffic data compiled by heat mapping, you can access detailed reports sooner and make the necessary changes to serve customers better. You’ll know where to place merchandise or what areas on the shop floor need the most staff.
Effective quality assurance
In manufacturing, mechanical errors along the production line can be difficult to pinpoint. Often, these problems crop up so fast that it’s impossible for workers to step in and fix the issue in time. This can seriously impact the quality of production and your company’s bottom line.
Video surveillance can actively monitor your manufacturing operation for potential sources of error or failures that happen in real time. Features such as thermal imaging can detect machines overheating, while video analytics can trigger alerts on events as they happen — enabling you to take action quickly before they cause interruptions, shutdowns, or wastage.
Manage time efficiently
Employees tend to distract themselves by engaging in things that are unrelated to the work that they are supposed to be doing. These include non-work related internet browsing and text messaging, chatter, and excessive smoke breaks, which result in a lot of wasted time.
By monitoring the entire office, you’ll get an idea of how employees spend their time. If surveillance indicates there are unimportant tasks that are stealing valuable company time, you can start to set limits on these activities during certain times of the day so that employees will not be distracted.
Every company should aim to enhance employee performance through whatever means possible, and one of the more effective ways to achieve that is through CCTV camera surveillance.
On the face of it, the link between workplace monitoring and productivity might not seem obvious. But, when you think of how machine breakdowns can delay production, or how safety concerns could make it difficult for employees to concentrate on their work, an end-to-end business security camera solution is definitely worth the investment.